Diana was born and raised in Sterling, Colorado, but has resided in the Northern Colorado area since 1990. Diana began her career in real estate with The Group in 1994 and has called it home ever since. After spending more than three decades here, she has established deep roots in the Loveland and Fort Collins communities and is extremely knowledgeable about the current local real estate market.
Prior to starting her real estate career, Diana worked in banking and as a mortgage loan processor for a few years, which provided her with valuable insight into the mortgage side of the industry. From 1994 till 1999, Diana wore many hats working as a staff member and then a licensed personal assistant at The Group before she dove into selling real estate on her own. Diana says she thinks of her clients as family and finds great joy in helping them make their real estate dreams a reality. She strives to help people feel at ease and well taken care of throughout the entire home buying or selling process, making it seamless and stress-free. Nothing is more rewarding to her than serving repeat clients or receiving a referral from a past client and helping them realize the value of home ownership.
Diana lives with her two dogs and has three grown daughters: Cassie, Tiffany, and Carrie. Being a single mother and raising her three daughters on her own taught Diana the importance of hard work and perseverance. Learning these valuable lessons early on has helped in her real estate career to have the mindset there are no hurdles that can’t be overcome. Because of this she is dedicated to making sure her clients meet their dreams and goals as well. Diana has teamed with her daughter Tiffany and together they bring over 45 years of real estate experience to the table. She takes delight in cooking, entertaining, traveling, and spending time with her family, especially her granddaughter Gwen. She enjoys being active in her community. She has served as a board member of Habitat for Humanity, was a founding member of Women Give with United Way of Larimer County in 2006, a founding member and board member of Mountain View Rotary in 2007, and past board member for The Group Real Estate serving from 2016 till 2020. She is still active in all of these organizations today, as they are near and dear to her heart.
Professional Qualifications
Broker Associate/Partner – The Group 1994-Present
Member of National Association of Realtors
Member of Colorado Association of Realtors
Member of Loveland Board of Realtors
Certified Residential Specialist (CRS)
Certified Negotiation Expert (CNE)
Certified Distressed Property Expert (CDPE)
Great experience. Made the process easy and are fun to work with. Always willing to discuss steps along the way to help me understand the process. She and Tiffany had solutions to all the items that needed addressed. I’m a repeat client that will use them again if the need arises. Can’t say enough how positive the experience was.
Diana and her team are awesome! She and her daughter Tiffany are definitely the professionals to work with! We did not expect to sell and close so fast! Thank you!!
Diana Luthi was so awesome to work with. From the very first day she did everything we asked of her. She answered every phone call and answered every question we had. She kept me very informed of the entire process. I would recommend her to anyone looking to buy or sell their home.
I could not have chosen a better team than Diana, Tiffany and Celine; they supported me through a challenging time with care, attention to detail, quick responsiveness, support and humor. I would not hesitate to recommend them to anyone needing a realtor team working in the best interests of their clients.
Diana has been my realtor for 4 selling and buying houses. I appreciate her always in keeping me updated through the process. Her direction in making sure all the concerns or issues are taken care of. I have recommended her to other people and will continue to do so. She definitely is dedicated to helping her clients!
She was great to work with!!! Always available and answered any questions we had.
We have known and worked with Diana for many years. She’s the best!!
I would give Diana a score of 10. She was professional at all times, she is down to earth and she has so many years of experience dealing with difficult situations. She has a positive attitude as well as a great sense of humor. I will be recommending her to my friends.
Super person. Very knowledgeable. Great communication.
Altogether, Diana Luthi worked with my family on four home purchases/sales. In each case, she greatly eased the tension associated with moving and even made the process somewhat enjoyable. Diana handled every detail with an efficiency that left us worry free. I moved over twenty-five times partly due to my military career and worked with numerous realtors. Diana Luthi is the best I have seen. She is a professional beyond compare. It would be a pleasure to recommend her to a friend, family member, or colleague.
Diana is a wonderful person and a wonderful realtor. We will always call her or Tiffany if we need a realtor and recommend them to friends. They will always be our go to!!!
Diana Luthi has always been available to assist with any questions, concerns and recommendations to help us make the buying process as painless as possible. I would recommend her and The Group to anyone looking to buy or sell a home in Northern Colorado.
Diana is not only personable, but extremely knowledgeable about the real estate market. She was wonderful to work with!
This is the third house Diana has sold for us. Each time has been an exceptional experience! From the educational first time to this last one which was handled with ease. The effort that Diana and Tiffany put forth is great, and the communication puts you at ease through the process. Diana, Tiffany and the Group really are class acts! Thank you so much for making a stressful time better.
Diana is awesome!! She is professional, very knowledgeable and diligent in every area of real estate we have dealt with. Her customer service and likability deserves special mention. We could recommend her to others without the slightest reservation or qualification.
Diana is an incredible realtor, friend and our advisor for all things associated with the real estate market. We've been happily working with DIana for over 20 years--from purchasing our first home in Loveland to everything from buying and selling rental properties and land. Every time we interact with Diana we know we will get credible, expert advice and guidance. Her communication and organization skills are second to none! She is the only realtor we use and we constantly refer friends and family to Diana and the Group!
She is a brilliant realtor! I was so fortunate that I had her working with me! She got me my dream house in a difficult market!
Without hesitation, Diana and Tiffany will always be my go-to experts when it comes to buying and selling. This is my second time working with them and they are patient, knowledgeable and always kind. I went into this process confident with very few worries (although when they came up, Diana was always able to reassure me) because I trust their expertise completely. I am beyond thrilled at how this process went from start to finish.
Diana did a really good job I'm glad I picked her she went above and beyond the call of duty I would definitely recommend her as a real estate agent she does a great job
Diana is a professional and dedicated realtor. She has great communication and will work to help you through your sell or purchase of your property.
Diana and Tiffany Luthi provided professional and friendly support all through the process of showing and selling our property. One of qualities of their realtor support was personalizing their work with their clients, not a "one size fits all" approach. Their expertise in setting our asking price based on their market analysis was critical in having good action to show our property. We feel like anyone needing a strong advocate and trusted realtor should look to Diana and Tiffany Luthi of TheGroup realty company.
Diana is simply the best!
Diana was open and honest with us. Her services were efficient and professional. The buyer’s agent was difficult to deal with and we are glad that we had Diana as our seller’s agent.
Diana was great to work with, she went above and beyond to help us get into a new home
Diana went out of her way helping us through a three year sales cycle until we were finally able to sell our house in illinois and by a property in Greeley. Over the sales cycle Diana set up visits to over twenty five homes in Loveland, Johnstown, Tinmith and Greeley. Diana also educated us on the various real estate tax options (metro vs city) and HOA/no HOA advantages. Her incredible knowledge of the changes in the market over that time allowed us to feel very comfortable in bidding up the price of our final choice over the counter bids of at least for other buyers. She also was very helpful in picking the right areas for us to look based on our retirement profile. My wife and I would strongly advise anyone looking for a home in Loveland, Greeley or Johnstown to contact Diana at the Group! Bruce and Dorothy Rauch
Our house was marketed very well and sold fast. Diana and her daughter walked us through all of the forms etc. on line so we didn't have to travel much. I would be happy to recommend Diana and the Group to anyone.
She handled practically everything so we could focus on packing and moving. Very good experience.
We have been in contact with Diana for about 2 years. She has been wonderful and continued to reach out to us with phone calls and also helpful was her newsletter that arrived by mail every month or so. She was very professional and patient and when it came to crunch-time...she made it happen. Her referrals were spot-on and she knew what we needed and when.
Diana is a great broker. She is thorough and efficient. She gets contracts to closing. She is joy to work with.
Start to finish, Diana did an excellent, excellent job. She knew up front that three heirs lived in different states and had preferred choices for contact. She kept us informed every step of the way; in addition, she performed duties for final cleaning of the house beyond a typical realtor job description. She was professional, courteous, and communicated well.